Friday, July 6, 2012

Most Trusted Brands in the Philippines for 2012

Readers Digest proudly announced the most trusted Brands in the Philippines. It is the ultimate seal of consumer approval.

To be included on this type of award means a quality of product and service a company offers. 


 According to Reader’s Digest Asia,

The Reader’s Digest Trusted Brands Survey has a well-established reputation as the premier consumer-based and international measure of brand preference. It seeks to identify which brands consumers in Asia trust and provides an objective and reliable reference for consumers throughout the region.


The survey is carried out on behalf of Reader's Digest by Ipsos in 8 markets: China, Hong Kong, India, Malaysia, Philippines, Singapore, Taiwan, and Thailand. Those surveyed include Reader's Digest subscribers together with randomly selected consumers.

The survey has been a tradition for Reader’s Digest Asia since 1999 and now its 4th year.
Here are the complete lists of most trusted brands in the Philippines 2012.

Gold Status means it scores higher than their competitors on which most of the brands got it. While platinum is for brands that exemplifies for three times or more against its competitior.

Legend: Gold PLATINUM

FINANCE

Bank
Banco De Oro (BDO)
Bank of the Philippine Islands (BPI)
Metrobank

Credit Card Issuing Bank
Banco De Oro (BDO)
Bank of the Philippine Islands (BPI)
Citibank
Metrobank

Insurance Company
Philamlife
Sun Life Insurance

Investment Fund Company
Bank of the Philippine Islands (BPI)
Philam Asset Management
Sun Life Financial

TELECOMMUNICATION

Internet Service Provider (ISP)
PLDTmyDSL
Globe Broadband
Smart Bro

Mobile Phone
Nokia
Samsung

Smartphone
Blackberry
iPhone
Nokia
Samsung

Phone Service (Fixed line or Mobile)
Philippine Long Distance Telephone Company (PLDT)
Globe Telecom
Smart Telecom

SERVICES

Airfreight/Courier Service
LBC
DHL
FedEx

Property Developer
Ayala Land
Camella Homes
DMCI Homes
SMDC

Hospital
St. Luke's Medical Center
Makati Medical Center
The Medical City

University
University of Sto. Tomas
University of the Philippines

Radio Station
90.7 Love Radio
DZMM 630 Radyo Patrol

Eye Centre
Asian Eye Institute
The American Eye Center

RETAIL

Family Restaurant
MAX'S Restaurant
JOLLIBEE

Shopping Centre / Mall
SM City North EDSA
SM Megamalls

HOUSEHOLD PRODUCTS

Air Conditioner
Carrier
Condura

Refrigerator
General Electric
Panasonic

Mattress
Uratex
Salem

Paint 
Boysen

Water Purifier
Wilkins

Washing Machine
Panasonic
Sharp
Whirlpool


CONSUMER ELECTRONICS

Camera
Canon
Nikon
Sony

Flat screen TV
Samsung
Sony

INFORMATION TECHNOLOGY

Multi-Function Printer/Copie
Canon
Epson
HP

Personal Computer (Desktop/Notebook)
Apple
Acer
HP

FOOD & BEVERAGE

 Cooking Oil
Minola
Baguio Oil
Golden Fiesta
Spring

Seasoning Products
Ajinomoto
Knorr
MAGGI

Rice
Magnolia
Sunwhite

Juice
Tang 
Del Monte
Nestea

Sugar Substitute
Equal
Splendia

Canned Tuna
Century Tuna
San Mario Corned Tuna

Coffee
NESCAFE
Kopiko

Corned Beef
Argentina
Purefoods

Energy Drink
Cobra
Milo
Red Bull


Sports Drink
Gatorade
Pocari Sweat
Powerade


Fresh Meat
Monterey
Magnolia Chicken


Children's Milk
Nido
Bear Brand

HEALTH & PERSONAL CARE

Vitamins/Health Supplements
Centrum
Enervon

Toothpaste
Colgate
Close Up

PERSONAL PRODUCTS

Pen
Pilot
BIC
Panda
Parker

AUTOMOBILE RELATED

Car
Honda
Toyota

Petrol Station
Caltex
Petron
Shell



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