Tuesday, June 5, 2012

Money on Traffic


During my studies in Business Strategy and Planning, I discovered one thing. There is money on traffic.

Traffic is not just on road or the bumper to bumper but the people traffic and page traffic over the web. Small and Medium enterprise consider traffic as a source of sale and income will follow.

I’ve been to Money Changer, Foreign Exchange, tourist shop, banking and loans, and also blogging; wherein on those fields I learned that traffic is essential in business success. Volume of sales came from the people traffic and page views that indicate a good business. Good business means good development and innovation.

Let say you just have only one peso income in an item and thousands and millions of people admire and choose your product. Meaning you can generate a big income on it. Small times the volume equals revenue. And revenue makes up a good business.

In blogging industry, traffic and followers create millions of readers and internet goers to visit the site. The more the visitors the more chances the advertisement clicks and the more advertisers to approach on you. Blogging is like a television, the higher the popularity rate the better.

I just realize now that awards, recognitions, and citations give trust to a product, service or site. Just like a celebrity; more awards create more shines and higher talent fee.

Still you need to focus on products or services you offer. It should be competitive and quality and should undergo testing and assurance of standard based on the need of the industry.

Even though the traffic is there, if followers or consumers are not satisfied it cannot drives the income you need.

Quality of product or service, good traffic, passion and the brand….for sure you’ll get your first million.

1 comments:

Rose well said...

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